SEO has becoming a trending keyword in digital marketing. From small business to big enterprises, SEO has become a must to attract potential clients besides Digital Advertisement. There are many companies provide SEO service in Singapore, but to choose the best ones to fit company’s SEO strategy is a big question. Below are some tips from Bizzvn for you to choose the best SEO service provider in Singapore.
1. SEO budget
The first things to consider when hiring a SEO service provider is SEO budget. How much money you are able to spend, and how much money you are willing to spend. To find out how much budget you should spend for SEO, you can consult some SEO experts, or just define it base on your total marketing budget.
2. SEO target
After you have defined your SEO budget, you must know what you can expect from your SEO campaign – SEO KPIs. Unlike digital ads, SEO service provider don’t usually commit on exact results, cause there are many other factors that may affect the SEO process. SEO service provider usually commit on ranking of the keywords with a range, and number of organic traffics that your website will get after the campaign. Be specific about the timeline and measurable SEO results like keyword ranking, number of backlink, backlink quality, on-page SEO.. So you can track the outcome of the SEO campaign.
3. SEO timeline
Some SEO service provider guarantee results in a short campaign (1-3 months), some require longer time (3 months to 1 year). In our experience, long term SEO campaigns usually have better results. If the SEO company push too much SEO works, it may results in a unexpected results. If the timeline is less than 1 month, you shouldn’t process, there will be a very high chance that it won’t help anything at all.
4. Do you really need SEO service
Although SEO is becoming more popular, it doesn’t mean you need SEO. Only go for a SEO campaign if you know exactly what you will get from the organic traffics from your SEO campaign. Otherwise, for short term campaign, you can always opt for digital ads, which will have faster results.